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Martyn
Daniels
Champion
of change through innovation, technology and people
Martyn's publishing induction was initially as Director of Strategic
Development at VISTA (now Publishing Technologies) where he was
charged with the transformation of the business to meet the
changing needs of the market (customers, digitisation,
globalisation, etc.), technology (internet, digitisation, etc.)
and development of business systems to support their clients. He
managed and was a
contributor to, their highly acclaimed ‘Publishing in the 21st
Century’ research series, the primary creator behind publishing
services PubEasy and ‘batch.co.uk’ and the initiator of the
development of new Front Office systems to support publishers.
In 2006 he wrote the UK Booksellers Association publication
‘Brave New World’, which evaluated the digital marketplace and
potential digital role for book retailers. Martyn has
subsequently written some 2000 articles on digital publishing on
his blog
'Brave New World'and other
industry blogs. Martyn has also been invited to speak on
digital publishing to publishing audiences in cities such as
Cape Town, Copenhagen, Minneapolis, Oslo, Gothenburg, Seoul etc. In 2006
Martyn joined Value Chain International (VCIL) now Syncordia DPS)
as VP Marketing, Media and Publishing. VCIL was a leading
offshore digital service and solutions provider to publishing
and developed and serviced publishing
clients such as; Taylor and Francis, CUP, MGH, Bloomsbury, KNV/O,
Centraal Boekhuis, Gardners Books etc. Martyn became President in 2009
and in July 2011 the company's operations
were acquired by Syncordia and VCIL became their digital publishing
division.
Martyn has a:
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Comprehensive knowledge of publishing industry across its many
sectors and channels
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Comprehensive understanding of digital marketplace, services,
processes, standards, trends and players
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Strong retail background having gained at board level at
major UK retailer B&Q, in
managing large change programmes at UK retailers Homebase and Somerfield and
also as director of a long-established independent UK book mail order company.
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Results-focused and hands on business-driven approach with solid
commercial skills.
Before entering publishing, Martyn worked for many years as an
independent consultant and a Senior Executive in blue chip
organisations in the retail, oil, automotive sectors and also
served on the council of the UK cross industry industry
standards body and as chairman of the largest cross industry EDI
trading user group Tradanet.
He has a comprehensive systems and management experience working within
blue chip organisations such as ACT Business Systems, B&Q Plc,
Britoil and Lucas World Services (details available on request)
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